Pure Price means that the dealer price you see posted - in an ad, on the dealer's website, or on a menu display board in the dealership - is the price you will pay. This includes vehicles, accessories, and even finance and insurance products.

 

Why use Pure Price?

 

Our customers told us they want a shorter, simpler process with less pressure – and we listened. With the Scion Pure Price Solution, you don't have to negotiate price – or sit around the dealership waiting for someone to "crunch the numbers."

Dealers are free to set their own prices.